Getting Your Website Indexed Faster by Google
In an ideal world, creating a blog or website would mean that people will find you as soon as you’ve completed and added content and formatted things the way you want them. Unfortunately, getting indexed by Google and other search engines takes some time. You have to wait for Google to actually locate and crawl your website or new content and add it to the system. The question then becomes: how long does this take?
There are several factors that determine when your website or additional content will be indexed.
How Does Google Crawl Your Website?
Google uses the Googlebot to scour the website in search of new and existing content. Googlebot is simply a search bot software designed to “crawl” the web, relaying new information back to Google. This bot uses new links appearing on existing to find new content.
Indexing is when the Googlebot processes all of the information it gathers after a web crawl. Once processed, this information is added to Google’s searchable index where Google determines whether it is good or bad content. Bad websites or content consists of duplicate content found on other websites, bad backlinks and other generally bad SEO practices. Title tags for each page and ALT tags for images are also taken into account when indexing takes place.
Getting Discovered on Google Faster
There are many ways to speed up the indexing process once you’ve created new content. Some of these tips will also help you gain more referral traffic.
- Hire an SEO company. If you find a reputable SEO firm to handle new websites or blogs, you may find your website climbing to the top of Google search results fairly quickly, with experts handling all of your content.
- Install Google Analytics once you’ve created your new website to track your website. This may also indicate to Google that new content has been created.
- Create and submit a sitemap to Google Webmaster Tools to let search engines know when a new page has been created. You can either manually update this sitemap to list pages including new products or other types of pages, or use sitemap plugins for WordPress or other platforms that can automatically update your sitemap.
- Create or update all of your relevant social media profiles with links to new content. Then share your new content in a status. This will also help make indexing quicker.
- Creating offsite content such as blogs and other outlets linking back to your original content will also help improve your ranking and traffic in Google. Avoid as many spammy websites as you can, as Google detects and ignores these.
Once you’ve followed these steps, you should find that Google will find your content more quickly and index it within the time you want it done.